Gone are the days when Black Friday was just Friday. But how do you approach this month full of action days? Are you going with promotions for every day? Are you doing nothing? And perhaps more importantly: when do you start Indonesia Phone Number List preparation? Below you’ll find all the information you need to make this Black Friday month the best yet. Trends in search behavior Compared to previous years, the trends in search behavior around Black Friday.
Points For have not changed much
The search term’s popularity starts to pick up in late August/early September and obviously peaks around Black Friday itself. What is striking in the graph below is the decline in the popularity of Black Friday in 2020 compared to previous years. This may be a result of the corona crisis. In addition to the ambiguity and uncertainty associated with this period, online purchases were higher throughout 2020 than in previous years.
Black Friday is expected to break new sales records in 2021. Google Trends. The popularity of the top 3 search terms falls 2016 – 2021. In addition to the ‘normal’ days around the festive season, there are a number of important moments earlier in November. Think of Singles Day, (November 11) but also the start of Cyber Week (November 22) and Cyber Monday itself (November 29). Black Friday, or Black Friday month? For several years now, Black Friday has been more than just a Friday in November’.