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Before the whole crisis started
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Focus on knowing who your customer is going forward
How to help the client to be successful Cyprus Email Addresses in crisis scenarios? How valuable would it be to you at this point in time for your entire active customer base to do business with you? Philip Kotler already said that “retaining customers can be 5 to 7 Cyprus Email Addresses times more economical than investing in new customers” . In times of crisis, most companies have the brakes on their business. After all, there is a concern with the financial issue in all sectors, from large to small businesses. Everyone is looking for a way to save money and be more profitable Cyprus Email Addresses even end users are reviewing budgets and tightening their belts. On the other hand, when a customer is loyal to your brand, you’re often not remembered at cutbacks. After all, when you’re Cyprus Email Addresses relevant enough to help your client get the result he expects,